Hisbalit

When approaching this project we decided to embark on a journey with only one destination: the origin of matter. A journey through time to the place where everything begins and everything changes at the same time.Where each small piece is born, takes shape and transforms into a great custom work of art.

Inspired by the brand's raw material, we discover the essence of recycled glass and its delicate blue-green hue so characteristic.

A relevant milestone, which forces us to work on this change of identity from the very origin of the firm, maintaining its morphological base and adding a careful color palette, to value its entire essence and enhance the brand as a leading symbol of design. , technology, craftsmanship, sustainability and respect for the environment.With the aim of showing its modular character and its versatile and flexible personality, we needed to create a renewed identity concept that is capable of visualizing and reflecting that modularity and versatility that mosaics possess. A true manifesto of artisanal mastery that has endured over time to this day. Piece by piece, plate by plate, moving towards even more exciting horizons through the world of design and architecture.

 

client: Hisbalit
category: Branding Design