Wow cersaie 23

3042

Ephemeral, Home

summum

The space, which is inspired by the surprising spirit of WOW Design, seeks to take visitors on an introspective journey that will allow them to discover new dimensions in the application of ceramic materials. On their tour, visitors are accompanied by a large permeable ceramic skin that envelops the exhibition area and acts as a lattice that lets in light but confers a halo of mystery to what is happening inside the stand. Once the interior is revealed, the great architectural capacity of ceramics is revealed. cliente: Wowcategoría: Arquitectura efímeraawarded project: Emporia Selection

Massima Group

2633

Branding, Home

summum

The new MASSIMA GROUP brand was created with the aim of becoming an integrating symbol of cohesion and union giving order meaning and purpose to the organisation a purely aspirational brand with an evocative character that transmits and reflects aspects such as: professionalism elegance and character. A renewed identity to reposition the brand as the ideal partner for the development of contract projects thanks to its comprehensive service and values such as: quality service technology and personalised attention. client: Massima Groupcategoría: Global brand identity

Neolith Cevisama 23

3418

Ephemeral, Home

summum

Inspired by the human being's ability to be surprised and by the power of infinite curiosity that leads us to get excited every time we receive and/or give a great gift, 'Unboxing' was born. An experiential space inspired by the beauty of the deepest nature. An introspective journey that will reveal the interior of the purest materials, through an ephemeral architectural space that turns the client's visit into an immersive experience in the universe of jewelry and the noblest materials. The architectural concept of the stand accurately reproduces an almost magical moment, the surprising sensory perception that happens when we open a great gift, an allegory that shows us the inside of a large box opening and exposing all the novelties in an exclusive way. Signature. client: Neolithcategory: Ephemeralawarded project: Cevisama Best in Show 2023awarded project: Emporia Selection

Mercury

2662

Branding, Home

summum

The new image of MERCURY Cerámica has an evocative and sophisticated character. It is built through the identity of its own materials creating geometric shapes that remind us of its products an anagram whose geometry transports us to a pure and minimalist logo that will guarantee its timelessness and sobriety. Accompanying the anagram that symbolises the M of Mercury we find a typography full of character and personality whose classic morphology and elegant countenance contrasts with the purer geometric symbols of the isotype creating a complete brand whose visual balance lies in the reflection of its more traditional and classic origins with a modern and minimalist appearance at the same time. client: Mercury Cerámicacategory: Global brand identityawarded project: Anuaria Selection Best Corporate Identity Program & Catalogue Design for Mercury Cerámica

Wow coverings 23

3027

Ephemeral, Home

summum

The creative concept that contextualizes the Mediterranean essence in a space of ephemeral architecture inspired by permeated light and movement, through a living outer skin that reveals an interior where ceramics is essentially the true protagonist.Summumstudio and WOWdesign win the "Best of Show 2023" from Coverings (Orlando Florida) with the award for the best stand of the Contest. client: Wow Designcategory: Ephemeralawarded project: Coverings Best in Show 2023awarded project: Emporia Gold for WOW Designawarded project:Finalist Project in Ephemeral Spaces ADCV Awards 2024

Woodstraps

3073

Home, Product design

summum

Woodstraps is a modular lighting concept, created from laminated wood veneer sheets, which incorporates a continuous lighting system inside. Said straps are subjected to specific tensions through a set of buckles, which allow us to play with the flexibility of the sheets, creating tension knots that cause these fibers to open, favoring the emanation of light.The system itself is capable of creating different types of lamps: suspension, ceiling and wall lamp. Obtaining in this way, a lighting system capable of molding into the type of lamp that is desired according to the position of the buckles. The lamps are handmade from FSC natural wood veneer, ensuring their origin from controlled forests and guaranteeing sustainability and environmental commitment. LZF lamps’ wood veneers are treated with a technique patented by LZF, called Timberlite©, that allows this fragile material to become flexible and resistant without the need of any chemical processes Through its making, by playing with the placement of the buckle, the user can alter its geometry to better suit their purposes and create a different shape. Furthermore, Woodstraps is a family of decorative lamps, alowing multiple surface placements and combinability. client: LZF Lampscategory: Lightingawarded project: Delta Awards ADI FAD 2024, Bronce […]

Neolith Batibouw 22

3162

Ephemeral, Home

summum

Inspirado en la belleza de la naturaleza más profunda. Un viaje hacia el interior, una invitación de carácter introspectivo que nos descubrirá el interior de los materiales más puros. Un espacio arquitectónico efímero que representa de manera metafórica, la composiciónde una auténtica ‘geoda’, un material cuya cavidad se encuentra repleta de minerales y piedras preciosas. Con una clara reminiscencia a la naturaleza, fuente inagotable de inspiración. A la pureza de los materiales y a su verdadero origen.Diseñado no solo para cumplir con las necesidades prácticas de un entorno de trabajo, sino también para inspirar y reflejar el arte y la ciencia de la arquitectura y el diseño. Una galería de exhibición dentro del espacio que permite mostrar los proyectos terminados y las piezas cerámicas, tanto a clientes como al público. client: Neolithcategory: Ephemeralawarded project: Emporia Selection 2022

Icon

3096

Branding, Home

summum

Inspired by the materiality of its components, the new catalog and packaging for the Icon by WOW Design piece is born. An architectural catalog created from fibers and sustainable materials that emerge with the aim of giving all the prominence to the naturalness of its components, visually reinforcing the intrinsic iconality of the structure itself. client: WOW Designcategory: Editorial Designawarded project: Anuaria Selection Best Corporate Identity Program 2022awarded project: Anuaria Selection Best Catalogue 2022awarded project: ADCV Silver for Packaging ICON by WOW Designawarded project:Finalist Project in Corporate Publication and Catalogue ADCV Awards 2024

Unexpected Hammam

2994

Architectural & Interiors, Home

summum

WOW Design presents UNEXPECTED HAMMAM, a sensory space designed by SUMMUMSTUDIO, where Architecture and Design converge under a cultural approach capable of turning your visit into an immersive experience. Calm, water, and depth divided by halos of light create an atmosphere of reflection, where you can escape and connect with the senses in an essential space installed in the heart of CASA DECOR 2022. We developed a space where small-format ceramics take a leading role and adapt to the different uses within the hammam, covering all surfaces, showing their different finishes and also separating spaces, through a novel lattice, ICON, which WOW, is proud of. to present in this edition of CASA DECOR.By applying the lattice on the perimeter walls, we seek to convey the sensation of being in a much larger space, and the dripping that slides in its intricate shapes reminds us that water and steam condensation are present in this space. Next to the lattice we have a sheet of water (barely 80 liters), which collects part of this dripping and which accompanies the visitor with its soft undulations. The bench, essential in a Turkish bath, adapts to the ceramic shapes and appears as a guide on […]

OCN

2880

Branding, Home

summum

Occidente Norte Promociones is a company located in Castellón de la Plana and sectorized in construction and property development. Since its origins, it was a priority to establish a close link with Architecture and Design culture, making this relationship its leitmotiv. Its corporate discourse is defined by a passion for details and intelligent construction, concepts that imprint value and solidity on the brand. For this reason, these values will be the parameters selected when sculpting its new Identity, creating itself in an aesthetic environment based on sobriety and minimalism, features that will guarantee its timelessness. client: OCNcategory: Brand Identity