Albades Hotel

2556

Branding

summum

We are looking for a unique brand, with Mediterranean character and local flavor. A brand that projects personality, sophistication and a carved personality, reflecting a philosophy of life closely linked to the maritime environment and Mediterranean culture. To do this, we will use a name with a short, memorable and forceful structure that at the same time emanates character and distinction, capable of transmitting all the brand values that we want to reflect. This is how the Albades Hotel was born, a place that brings together the essence of the Mediterranean Sea, a symbol of quality, well-being and relaxation, under a recognizable and poetic pretext linked to the intrinsic roots of the area. client: Hotel Albadescategory: Brand Identity

Jorpasa

2263

Branding

summum

The creative concept on which the corporate identity proposal has been developed is based on the creation of a resounding and forceful gesture brand. With an evocative character and built from the initials of the firm, we obtain a geometry as an anagram that reminds us of prefabricated structures or construction sections. A pure and minimalist logo that will guarantee its timelessness and sobriety. client: Jorpasacategory: Brand Identity

Neolith X Years

2281

Branding

summum

For the tenth anniversary of Neolith we have created a logo that represents the strength of the brand in the market. To do this, and using the "X" as the main element of the logo, through a game of shadows and empty spaces we generate a very powerful visual effect that highlights it even more. In this way, we obtain an organic, modern and current logo, with balanced geometric shapes very much in line with the visual style of the Neolith brand. In its structure, the logo will always coexist accompanied by the word "years" and the Neolith logo, both in its vertical and horizontal application. client: Neolithcategory: Brand Identity

AHT Catalogue

2282

Branding

summum

client: Todagrescategory: Editorial Design

Exagres Catalogues

2274

Branding

summum

client: Exagrescategory: Editorial Design awarded project: Finalist Project in Corporate Publication and Catalogue ADCV Awards 2024

Saloni XL Catalogue

2456

Branding

summum

Extra size, extra beauty. The use of large formats creates a visual effect of continuity, helping to increase the perception of larger spaces, enhancing the graphics and design of the material from which they are inspired. Saloni's XL porcelain stoneware with a marble, cement, stone and metal effect reproduces with extraordinary realism every detail of the original material. The technical and functional features combined with a refined aesthetic make Saloni porcelain stoneware surfaces an element of contemporary decoration for Indoor and outdoor spaces. Large beauty and aesthetics. Saloni's new large-format products offer aesthetic and compositional potential capable of interpreting the essence of each project: from wall and floor coverings to furniture elements for residential and commercial environments, with both indoor and outdoor applications. Height is the key element in choosing the format. The large 280 cm plates cover the height of most ceilings, reducing waste and the presence of horizontal joints. client: Salonicategory: Editorial Design

Attirare

2480

Branding

summum

Minimalist corporate identity based on simplicity and functionality, focusing on the essential and eliminating any superfluous elements. This approach can be very effective in communicating clarity, modernity and sophistication. This design is a statement of the values and image that the company wishes to project. This color combination conveys professionalism, confidence, durability and seriousness.Clean lines and geometric shapes have been used for the logo that reinforce the idea of structure and solidity. By focusing on the essentials and eliminating visual clutter, a brand can stand out and be easily recognizable. The key to minimalism is simplicity and coherence, ensuring that each design element contributes to a cohesive and professional image. client: Attirarecategory: Brand Identity

Gorgonia Residential

2246

Branding

summum

For the creation of the name of the residential we have been inspired by an exclusive and singular species of the seabed, the white coral, more specifically in the species of Gorgonians. Gorgonians are a species of white coral that live in marine reefs at great depths and inhabit coral forests at the bottom of the Mediterranean Sea. They are very unique, elegant living beings and of incalculable value, since there are many benefits they bring to marine ecosystems. In addition, they have a structural appearance with refined shapes that together create visually exquisite and stately seascapes. Corals convey values such as quality, purity and exclusivity. That is why we find it very appropriate to link ourselves to this type of species, which gives us all this series of intangible values. And that, in addition, impregnates a marine character and gives a certain Mediterranean touch to the brand, very necessary to communicate and link the proximity of its location with the sea. In the logo design, we have used a very fine and elegant typeface, which together with the drawn icon of a white coral, visually and directly transports us to the bottom of the sea. In this way, we […]

FJ Segarra Abogados

2226

Branding

summum

client: FJ Segarra Abogadoscategory: Brand Identity

Neolith Catalogues 2018

2300

Branding

summum

Each catalog is designed to highlight a specific range of products, with a strong emphasis on texture simulation. The visual and tactile presentation of catalogs is crucial to convey the unique qualities of each product range. The catalogs are united by a cohesive but distinctive design, allowing easy identification of each range while maintaining a unified brand identity. The simulation of textures in each catalog is not only limited to images and backgrounds, but also extends to touch. Using advanced printing techniques, such as embossing and selective varnishing, certain parts of the catalog can be given a realistic texture. This allows customers to experience a tactile sample of the material directly from the catalogue. Each catalog not only features products, but also tells a visual and tactile story that resonates with customers, helping them imagine how these materials can be integrated into their own projects. client: Neolithcategory: Editorial Design